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OTT Multimessaging

Instant messaging entrusted to WhatsApp, Telegram, Messenger, live chat, email, chatbot, social media and IVR allows companies and customers to communicate in real time through short text messages in synchronous mode. Besides the instant messaging function, many programs also allow you to communicate in audio or video mode and to exchange files.

Channels to travel on

Each product travels on one or more channels, in line with the multichannel – and omnichannel – logic that optimises its performance. This approach involves an interconnected system between the various points of contact, with data transferred between the different channels and coherent strategies so that the customer has the same experience on all touchpoints.

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